Oriel – Shopify Skincare Theme for Dawn

About this product

Oriel is a Shopify skincare theme built on Dawn for skincare, serum and clean beauty brands. It has a calm, clinical look: a bone and mist-blue palette, petrol blue accents, Instrument Serif headings and Manrope body text. Large product photos sit on soft colour backdrops, so your products look like one brand shoot.

Because Oriel is built on Shopify’s Dawn theme and uses standard Dawn sections, it keeps Online Store 2.0 features such as collection filtering, predictive search, the cart drawer and full editing in the theme customizer.

Built for skincare stores

Skincare customers shop by concern and by ingredient. Oriel puts both on the home page: round photo tiles for concerns such as dryness, dullness and breakouts, and an ingredient section that explains what each active does. Product cards show a second image on hover, a badge, the rating and the size.

Signature sections

• Ingredient spotlight – tabs for your hero ingredients, each with its own photo, short explanation and three key facts.
• Routine builder – a morning and evening routine in four steps. Shoppers untick steps they do not need, see the bundle price and add the whole routine to the cart in one click.
• Reviews wall – a rating summary with review cards and a skin-type filter, ready to swap for your reviews app.

10 designed pages

Home, collection, product, cart, search, blog, article, about, contact and 404. The product page has a thumbnail gallery with zoom, size buttons, a sticky buy box, accordions for ingredients and how to use, and a complete-the-routine row. Every page has a designed mobile layout.

Sections included

• Custom: Ingredient spotlight, Routine builder, Reviews wall, Selvedge divider and Breadcrumbs.
• Dawn sections, pre-styled: announcement bar, header with mega menu, image banner, collection list, featured collection, image with text, multicolumn, rich text, collage, collapsible content, featured blog, newsletter, related products, collection grid with filters, cart, search, blog, article, contact form, 404 and footer.

Choose your option

HTML design – $29. The full 10-page clickable HTML design with a “Show section names” switch, so you or your developer can see which section builds each part of every page.

Sections pack – $49. The Oriel custom sections, styles and page templates to add to your own copy of Dawn, with a step-by-step install guide.

Full theme – $129. The complete ready-to-upload theme zip. In Shopify admin go to Online Store, Themes, Add theme, Upload zip file, then preview and publish.

Done-for-you setup – from $499. We install and set up Oriel on your store: menus, colours, templates, products and a mobile check before launch. Request a quote for done-for-you setup.

Why Oriel

• A premium skincare look on the fast, free Dawn foundation.
• Layouts made for skincare: concerns, ingredients and routines.
• Fully editable in the Shopify theme editor, no page builder.
• Clean headings and breadcrumbs that help skincare SEO.

Live preview

Scroll the full Oriel home page below, or open the live preview of all 10 pages.

Demo photos are for preview only and are not included; add your own product photos.

See more themes and services for Shopify stores by industry, or tell us about your skincare store and we will recommend the right option.